Privacy Policy

1. Who we are

This website, leavingschool.co.uk, is operated by James Adams.

If you have any questions about this policy or your data, write to us at:

2. What data we collect

We collect only anonymised analytics data through Google Analytics 4 (GA4), and only if you give your consent via our cookie banner. This includes:

• Pages you visit and how long you spend on them
• How you arrived at the site (e.g. search engine, direct link)
• Device type, browser, and screen size
• Approximate location (country/city level, from anonymised IP)
• Session duration and interactions

We do not collect your name, email address, or any other personally identifiable information through analytics. There are no user accounts, contact forms, or payment systems on this site.

3. Legal basis for processing

Under UK GDPR, our legal bases for processing data are:

• Consent — Analytics cookies are only set after you explicitly accept them via our cookie banner.
• Legitimate interest — For essential site functionality (e.g. serving pages, security). No cookies are used for this.

4. Cookies we use

Cookies are small text files stored on your device. We only set cookies if you accept analytics via our cookie banner. Your consent preference itself is stored in your browser's localStorage (not as a cookie).

5. How to manage cookies

You can manage your cookie preferences in several ways:

• Our cookie banner — Click Manage Cookies to update your preference at any time.
• Browser settings — Most browsers let you block or delete cookies. Check your browser's help section for instructions.

Note: if you clear your browser data, your consent preference will be reset and the cookie banner will appear again on your next visit.

6. Third-party services

We use Google Analytics 4, provided by Google LLC, to understand how visitors use this site. Google processes analytics data on our behalf.

You can learn more about how Google handles data in their Privacy Policy.

7. International data transfers

Google Analytics may transfer data to servers located in the United States. This transfer is covered by Google's data processing terms and standard contractual clauses, which provide appropriate safeguards for your data under UK GDPR.

8. Data retention

Google Analytics data is retained for 14 months (the GA4 default), after which it is automatically deleted.

9. Your rights under UK GDPR

You have the right to:

• Access — Request a copy of any personal data we hold about you
• Rectification — Ask us to correct inaccurate data
• Erasure — Ask us to delete your data
• Restrict processing — Ask us to limit how we use your data
• Data portability — Request your data in a portable format
• Object — Object to our processing of your data
• Withdraw consent — Withdraw your cookie consent at any time via the cookie banner

To exercise any of these rights, write to us at James Adams, Fuel Studios, Pottergate, Norwich, NR2 1DX. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO).

10. Changes to this policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated “Last updated” date. We encourage you to review this page periodically.